An obvious back office marketing tip for the medical practioner: making sure that you deliver what is promised to the customer. A big part of that is timing.Notice that I said "timing" as opposed to "speed" - timing is the critical aspect of delivering the medical report. Your customer's exp...Read More
Professional services marketing is unique in the marketing circles because what is being marketed is the service ability of a particular person - highly personal services that can have a significant impact on another's life or livelihood.
Yet, marketing the professional doesn't stop with ha...Read More
In the past 2 articles of this series we examined the reasons why workers compensation claims increase in a downsizing and dishonest claim reporting. Now we'll take a look at some 'best practices' to minimize claims and their impact in a downsizing.
The Workers' Compensation Task Force for ...Read More
You're sold on balancing the claim file, and understand that it doesn?t necessarily mean a test of your athletic abilities. The biggest problem is that you always seem to have difficulty with this task hec...Read More
You're sold on balancing the claim file, and understand that it doesn't necessarily mean a test of your athletic abilities. The biggest problem is that you always seem to have difficulty with this task heck, you can't even balance your check-book and get it right. What to do?Balancing the c...Read More
Balancing the claim file - seems like an onerous task, but once the skills are mastered, this "act" will not only improve your claims management statistics, but also improve results on your claims making the ultimate bosses, the employer and the injured worker, happier.
In this article we will exp...Read More