Broadspire Rebrands Affinity Services as Accident & Health Services

Third-party administrator Broadspire's Affinity Services is now called Accident & Health Services, the company announced Monday. The renaming more accurately reflects the services offered through the program, Broadspire Chief Executive Officer Danielle Lisenbey said in a statement. "In claims management, Affinity Services are typically considered to be in the area of accident and health claims, and after careful consideration, we determined that a name change would provide more clarity to the marketplace," Lisenbey said. Accident & Health claim services are based on be...