Comp Carrier Buys Naming Rights for University Basketball Arena

The basketball arena and events center at the University of Maryland, Baltimore County will be known as Chesapeake Employers Insurance Arena. Chesapeake Employers’ Insurance Co. on Wednesday announced that it acquired the naming rights to the UMBC events center for the next 15 years. “Under the agreement, Chesapeake Employers Insurance receives corporate branding exposure to tens of thousands of event attendees through a multitude of highly visible outlets, including signage inside and outside the facility; Maryland highway signage; TV, radio and social media; and community ...